THE MISSION
Pete Olson has an existing relationship with a prominent international charity –
ChildFund International, via a program of his own creation, “Racing for Children”.
ChildFund International, one of the largest and most well-respected charities in the
world, is an international organization whose members provide assistance to more
than 8 million impoverished children and families in more than 54 countries, including
the United States.
As a private nonsectarian organization, the ChildFund International provides help to
needy children regardless of race, gender or religion. ChildFund sponsored children
are provided with such basics as education, food, clothing, shelter and health care by
ChildFund workers in their area
www.ChildFund.org.

Racing for Children is a program that was created in 2003 by Olson Motorsports, LLC  
to generate free media exposure for ChildFund International [Formerly Christian
Children’s Fund], through the unique venue of worldwide auto racing.
The program has used the media exposure of auto racing in Olson’s Formula 2000
exploits in the USA as well as Formula Renault races in Asia to generate no-cost
publicity for ChildFund International.
To date, the program has generated significant free publicity for ChildFund
International, with total exposure via TV, print, radio and online to over 35 million
persons.

CHILDFUND OVERVIEW

*For 75 years, ChildFund International, headquartered in Richmond, Virginia has been inspired and driven by the potential that is inherent in all children; the potential not   
only to survive but to thrive, to become leaders to bring positve change for those around them.
*ChildFund International is a founding member of ChldFund Alliance, whose members partner to improve the lives of chidlren and family members in more than 55              
countries

WHERE CHILDFUND WORKS/SPONSORS CHILDREN

*Afghanistan, Belarus, Bolivia, Brazil, Cambodia, Dominica, Ecuador, Ethiopia, Guatemala, Guinea, Honduras, India, Indonesia, Kenya, Liberia, Mexico, Mozambique,              
Philippines, Senegal, Sierra Leone, Sri Lanka, St. Vincent, Thailand, The Gambia, Timor Leste, Togo, Uganda, United States, Vietnam, Zambia.

WHAT CHILDFUND DOES

*ChildFund exists to help deprived, excluded, and vulnerable children have the capacity to improve their lives and the opportunity to become young adults, parents and     
leaders who bring lasting and positive change in their communities.
*ChildFund empowers children to thrive throughout all stages of life and become leaders of enduring change.
*ChildFund works for the well-being of children by supporting locally-led initiatives that strengthen families and communities, helping them break the cycle of poverty and    
protect the rights of their children.
*ChildFund programs incorporate health, education, nutrition and livelihood interventions that protect, nurture and develop children and youth.

CHILDFUND FUNDING

*In FY [Fiscal Year] 2013, ChildFund received more than $252million in public support and revenue.
*82 percent of ChildFund's total public support was used for programs and services.

CHILDFUND INTERNATIONAL HISTORY

*Founded in 1938 in Richmond, Virginia, as China's Children Fund, ChildFund has evolved into an international child development organization. China's Children Fund
became  Christian Children's Fund in 1951. On July 1, 2009, the organization became ChildFund International.


ChildFund Annual Report 2013 [pdf]:
Pete Olson  -  Formula Renault Pilot